Brand
Numbuzin
Numbuzin is a Korean skincare brand known for its numbered, solution-focused lineup and approachable pricing. Launched in 2019 by Benow, it grew quickly through US and global expansion, helping push its parent to unicorn valuation.
2019 (parent company Benow founded 2018)
Lee Il-joo and Kim Dae-young (former Amorepacific employees)
South Korea
Owned by Benow Co. (which also runs Fwee)
Ownership and scale
Per Korean press, parent Benow reached unicorn status in 2025 at roughly 1.1 trillion KRW (about US$820 million) via secondary share transactions, with 2024 sales around 266 billion KRW.
Brand timeline
2018
Benow founded by Lee Il-joo and Kim Dae-young
2019
Numbuzin brand launches
2025
Benow reaches unicorn status amid US-driven growth
Where to buy
Where to get the best offers
Buy from the official site or a major authorized retailer for routine bundles and frequent promotions. The numbered system makes it easy to buy a discounted step-by-step set versus individual items.
Numbuzin products we have reviewed
No.9 NAD+ BIO Lifting-sil Essence
Numbuzin
Key Ingredient
NAD+
No.3 Bifida Bakuchiol Zero Pore Milky Moisturizer
Numbuzin
Key Ingredient
Bakuchiol
No.3 Bifida Bakuchiol Zero Pore Cleansing Oil
Numbuzin
Key Ingredient
Bakuchiol
No.3 Bifida Bakuchiol Exfoliating Toner Pads
Numbuzin
Key Ingredient
Bakuchiol
No.3 Bifida Bakuchiol Zero Pore Milky Toner Light
Numbuzin
Key Ingredient
Bakuchiol
No.3 Super Glowing Essence Toner
Numbuzin
Key Ingredient
Hydrating toner complex
No.5+ Glutathione Vitamin Dark Spot Cream
Numbuzin
Key Ingredient
Glutathione
Brand background is compiled from public sources. Ownership and valuation figures are reported acquisitions or valuations where disclosed; private brands are marked as not publicly disclosed. Prices and retailers change, so confirm on the brand's official page.