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    Brand

    Vital Proteins

    Helped make collagen peptide powder a mainstream wellness product in the US.
    Vital Proteins logo

    Vital Proteins is a collagen-focused supplement brand founded in 2013, best known for collagen peptide powders and a wider range of capsules, beverages, and beauty products. Nestle Health Science took a majority stake in 2020 and completed the acquisition in 2022. Note: these are ingestible supplements, not topical creams.

    Founded

    2013

    Founder

    Kurt Seidensticker (former aerospace engineer)

    Headquarters

    Chicago, Illinois, USA

    Ownership

    Owned by Nestle Health Science (majority 2020, full acquisition 2022)

    Ownership and scale

    Owned by Nestle Health Science. Financial terms of the acquisition were not publicly disclosed, so a specific price or valuation is not available.

    Brand timeline

    1. 2013

      Kurt Seidensticker founds Vital Proteins in Chicago

    2. 2020

      Nestle Health Science acquires a majority stake

    3. 2022

      Nestle Health Science completes the full acquisition

    Where to buy

    VitalProteins.comAmazonTargetCostcoWhole Foods

    Where to get the best offers

    Best value comes from subscribe-and-save on the brand site and Amazon, club-size packs at Costco, and periodic bundle promotions.

    Vital Proteins products we have reviewed

    Vital Proteins Marine Collagen Peptides
    mid-range

    Marine Collagen Peptides

    Vital Proteins

    Key Ingredient

    Type I Marine Collagen

    Fish-derived marine collagen for skin-focused buyersPescatarian-friendly, avoids bovineType I, skin-leaning positioning
    $45.00/ 7.8 oz (221g)
    Vital Proteins Strawberry Lemonade Collagen Peptides
    mid-range

    Strawberry Lemonade Collagen Peptides

    Vital Proteins

    Key Ingredient

    Peptide

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $21.99/ 11.3oz
    Vital Proteins Advanced Collagen Peptides + Creatine - Unflavored
    mid-range

    Advanced Collagen Peptides + Creatine - Unflavored

    Vital Proteins

    Key Ingredient

    Peptide

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $24.99/ 10.1oz
    Vital Proteins Advanced Collagen Peptides + Colostrum + Prebiotic Fiber
    mid-range

    Advanced Collagen Peptides + Colostrum + Prebiotic Fiber

    Vital Proteins

    Key Ingredient

    Peptide

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $35.99/ 5oz
    Vital Proteins Collagen Sparkling Water
    mid-range

    Collagen Sparkling Water

    Vital Proteins

    Key Ingredient

    Collagen

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $29.99/ 0g
    Vital Proteins Enhanced Collagen Complex
    mid-range

    Enhanced Collagen Complex

    Vital Proteins

    Key Ingredient

    Collagen

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $45.00/ Full size
    Vital Proteins Active Complex - with FORTIGEL & AquaLOX
    mid-range

    Active Complex - with FORTIGEL & AquaLOX

    Vital Proteins

    Key Ingredient

    Collagen

    Collagen peptidesBeauty-from-within collagenResearched and verified against the brand page
    $29.99/ 10.37 oz

    Brand background is compiled from public sources. Ownership and valuation figures are reported acquisitions or valuations where disclosed; private brands are marked as not publicly disclosed. Prices and retailers change, so confirm on the brand's official page.